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BeFreed

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Featured book summaries
Crucial ConversationsThe Perfect MarriageInto the WildNever Split the DifferenceAttachedGood to GreatSay Nothing
Trending categories
Self HelpCommunication SkillRelationshipMindfulnessPhilosophyInspirationProductivity
Celebrities' reading list
Elon MuskCharlie KirkBill GatesSteve JobsAndrew HubermanJoe RoganJordan Peterson
Award winning collection
Pulitzer PrizeNational Book AwardGoodreads Choice AwardsNobel Prize in LiteratureNew York TimesCaldecott MedalNebula Award
Featured Topics
ManagementAmerican HistoryWarTradingStoicismAnxietySex
Best books by Year
2025 Best Non Fiction Books2024 Best Non Fiction Books2023 Best Non Fiction Books
Learning tools
Knowledge VisualizerAI Podcast Generator
Featured authors
Chimamanda Ngozi AdichieGeorge OrwellO. J. SimpsonBarbara O'NeillWinston ChurchillCharlie Kirk
BeFreed vs other apps
BeFreed vs. Other Book Summary AppsBeFreed vs. ElevenReaderBeFreed vs. ReadwiseBeFreed vs. Anki
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© 2025 BeFreed
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    Learning plan cover

    Marketingpsychologie lernen

    LEARNING PLAN

    Marketingpsychologie lernen

    This learning plan is essential for marketers, business owners, and communication professionals who want to move beyond surface-level tactics and understand the deep psychological mechanisms that truly influence buying decisions. By combining consumer psychology, behavioral economics, and neuroscience, learners will gain a comprehensive toolkit to create more effective, ethically persuasive marketing campaigns that align with how humans actually think and make choices.

    ByCommunity User
    2 h 1 m
    • 4 sections • 12 courses • Updated 4 days ago
    Influence: the Psychology of PersuasionWhy We BuyDesigning for Consumers Through Empathy and Psychology12 sources

    How This Learning Plan Was Made

    This plan was crafted by BeFreed’s proprietary AI to help you learn Marketingpsychologie lernen with ease. It is curated from in-depth research on the topic and structured around the most effective learning journeys proven by BeFreed users.

    Each episode delivers bite-sized, high-impact lessons distilled from world-class sources — bestselling books, research papers, and expert insights. Together, they form a sophisticated yet accessible path to mastering Marketingpsychologie lernen.

    What You'll Learn

    • Master the core psychological principles that drive consumer behavior, including cognitive biases and decision-making patterns
    • Apply proven persuasion techniques and psychological triggers to ethically influence customer decisions in marketing contexts
    • Use behavioral economics insights to design choice architecture that nudges consumers toward desired actions at scale
    • Leverage neuromarketing and neuroscience research to create campaigns that resonate with unconscious consumer motivations
    • Develop practical skills to translate psychological theory into effective, real-world marketing strategies that work with human nature

    Understand the core psychological principles that drive consumer behavior, from cognitive biases to the science behind why people buy.

    Influence: the Psychology of Persuasion cover
    Influence: the Psychology of Persuasion

    Understanding the psychology of persuasion and influence

    9 m
    Why We Buy cover
    Why We Buy

    Shopping science decoded: how subtle changes trigger consumer behavior

    9 m
    podcast cover
    source 1source 2source 3What is human-centered design? A complete guide
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    Designing for Consumers Through Empathy and Psychology

    Explore how empathy, behavioral economics, and human-centered design create products people genuinely love. Learn practical strategies for understanding consumer psychology and building emotional connections.

    10 m

    Learn proven techniques to ethically influence decisions and behaviors, applying psychological triggers and persuasion principles in real-world marketing contexts.

    Pre-Suasion cover
    Pre-Suasion

    Master the art of influence by priming your audience before delivering your message, revolutionizing your persuasion skills.

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    Yes! cover
    Yes!

    Discover powerful persuasion techniques backed by science to boost your influence in business and personal interactions.

    8 m
    podcast cover
    source 1source 2source 3source 4
    6 sources
    Master Negotiation and Influence: Psychology of Persuasion

    Unlock the hidden psychology behind every human interaction. Learn science-backed techniques from top researchers to negotiate better outcomes, build stronger relationships, and ethically influence others in both professional and personal settings.

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    Discover how small changes in choice architecture can dramatically impact consumer decisions, using insights from behavioral economics to design marketing that works with human nature.

    Nudge cover
    Nudge

    Using small changes to guide better decisions on health, wealth, and happiness.

    9 m
    Predictably Irrational cover
    Predictably Irrational

    Explores hidden forces shaping our decisions, revealing systematic irrationality in human behavior through engaging experiments and real-world applications.

    9 m
    podcast cover
    [PDF] Toward a Theory of Behavioral Operations - Harvard Business SchoolPredictably IrrationalThinking, Fast and SlowBehavioral Operations: Past, Present, and Future
    6 sources
    Why Smart People Make Predictably Irrational Workplace Decisions

    Discover how behavioral operations reveals the hidden psychology behind workplace decision-making. Learn why our brains consistently trick us and how to design systems that work with human nature, not against it.

    8 m

    Master cutting-edge techniques using neuroscience and brain research to create deeply resonant marketing campaigns that tap into unconscious consumer motivations.

    Buyology cover
    Buyology

    Groundbreaking neuromarketing study reveals shocking truths about consumer behavior and the hidden forces driving our purchasing decisions.

    9 m
    Brainfluence cover
    Brainfluence

    Discover 100 science-backed neuromarketing techniques to persuade consumers, boost sales, and enhance your marketing strategy with psychological insights.

    8 m
    podcast cover
    Influence: The Psychology of PersuasionAtomic HabitsHooked: How to Build Habit-Forming ProductsNudge: The Final Edition
    33 sources
    Mind Games: How Psychology Fuels Billion-Dollar Tech Companies

    Discover how Amazon, Netflix, and TikTok engineer addictive experiences through psychological principles. Drawing from Dr. Andrew Huberman's research, Sheena Iyengar's famous jam study, and Robert Cialdini's influence principles, we reveal the invisible forces shaping your daily decisions-and how to use them ethically.

    10 m

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