
Discover the science of extraordinary workplaces in Ron Friedman's game-changing guide that transforms office design, embraces productive failure, and champions workplace friendships. Why do high ceilings boost creativity? How can strategic distractions improve decision-making? The answers will revolutionize your work environment.
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Think about the last time you felt truly energized at work. Now consider this: companies on Fortune's "Best Companies to Work For" list don't just have happier employees-they outperform the market by 2-to-1. This isn't coincidence. When Google ensures no employee is ever more than three minutes from food, or when they offer over 200 artisan dishes daily, they're not being extravagant-they're being strategic. The question isn't whether workplace design matters, but why so many organizations still ignore what brain science has proven: our environments shape our performance in profound, measurable ways. The gap between ordinary and extraordinary workplaces isn't about ping-pong tables or free snacks. It's about understanding how human psychology actually works and designing organizations around these truths rather than outdated factory-era assumptions. Despite a decade of awareness about employee disengagement-70% of American workers and 84% internationally-little progress has been made. This isn't due to lack of awareness or economic conditions, but rather organizations pursuing the wrong strategies, relying on short-term boosts like salaries and titles rather than addressing fundamental needs.
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