
In "Every Moment Matters," coaching expert John O'Sullivan reveals how elite coaches build championship teams through athlete-centered development rather than just winning. Transforming Belgium's soccer program with these principles, he offers 17 powerful lessons that redefine what truly matters in sports - and life.
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Years after his playing days ended, a former athlete called his old coach from medical school. Exhausted, overwhelmed, ready to quit. But in his darkest moment, he heard a familiar voice pushing him forward-not with new words, but with echoes from practices long past. That coach was John O'Sullivan, and this moment changed everything he thought he knew about coaching. Here's the uncomfortable truth: fewer than one in five coaches receive any training in motivation or communication, despite these being what athletes want most. Yet every word spoken, every drill designed, every moment on the field creates ripples that can last decades. The question isn't whether you'll leave an impression-it's whether that impression will build young people up or quietly break them down in ways that echo through their entire lives.
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Distill Every Moment Matters into rapid-fire memory cues that highlight Pixar’s principles of candor, teamwork, and creative resilience.

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