The Business of Good by Jason Haber Summary
Overview of The Business of Good
Jason Haber's #1 Amazon bestseller reveals how "Capitalism 2.0" transforms businesses into world-changers. Discover why social entrepreneurs targeting the untapped $5 trillion "bottom pyramid" market are outperforming traditional charities while solving climate change and poverty simultaneously.
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Key takeaways
When Profit Meets Purpose: A Quiet Revolution
What if the most important story of our century wasn't making headlines? While we scroll through catastrophes and conflicts, a profound shift has been reshaping how business works. Social entrepreneurship-where making money and making a difference become one-isn't just a trend. It's a fundamental reimagining of capitalism itself. This movement, dubbed "The Great Convergence," represents the collision of three forces: a world in crisis, technology that connects us instantly, and a generation refusing to wait their turn to create change. The result? A new breed of entrepreneurs who see the world's biggest problems not as charity cases, but as opportunities to build sustainable solutions that serve both shareholders and society. Remember the optimism of December 31, 1999? Stock markets soaring, unemployment at 4.1%, and America riding high on dotcom prosperity. Fast forward to December 31, 2009-the Dow Jones closed at exactly the same number it opened eight years earlier. But between those identical figures lay a decade of devastation: 9/11, Hurricane Katrina, the housing crisis, wars in Iraq and Afghanistan, and an unemployment rate approaching 10%. Trillions in wealth evaporated. Yet something unexpected emerged from this chaos.
The Interconnected World Awakens
Capitalism Gets a Conscience and New Business Models
Breaking the Charity Machine and Building Dignity
The Four Billion Customer Market Nobody Saw
Business Models That Scale Impact and Humanity
Moving Forward on Our Pale Blue Dot
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
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