The Business Case for AI book cover

The Business Case for AI by Kavita Ganesan Summary

The Business Case for AI
Kavita Ganesan
3.96 (244 Reviews)
AI
Business
Leadership
Overview
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Overview of The Business Case for AI

Demystifying AI for business leaders, "The Business Case for AI" - endorsed by Ethereum co-founder Charles Hoskinson - transforms complex technology into actionable strategy. How did this #1 Amazon bestseller convince skeptical executives that AI isn't just hype but their competitive advantage?

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Key takeaways

1

When the AI Revolution Isn't What You Expected

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Here's a radical idea that might save your company millions: stop trying to implement AI. At least, that's the counterintuitive wisdom at the heart of understanding what artificial intelligence can actually do for business. We've been sold a vision of AI as the ultimate solution to every business problem, yet 85% of AI projects fail to deliver meaningful results. Why? Because somewhere between the executive boardroom and the implementation team, we forgot to ask the most basic question: Does this problem actually need AI, or would better software engineering-or even a well-designed spreadsheet-work just fine? This isn't about dismissing AI's potential. It's about cutting through the hype to find where intelligence, artificial or otherwise, truly creates value. Think of AI not as a magic wand but as a specialized tool in your business toolkit-powerful when applied correctly, wasteful when forced into the wrong situations. The truth is, pursuing "AI for AI's sake" has become an expensive corporate ritual-driven by executive pressure, funding opportunities, and marketing goals that rarely deliver business value. Understanding what AI actually is, where it creates genuine value, and how to implement it strategically separates successful transformations from expensive failures that drain resources while delivering nothing but disappointment.

2

Understanding AI's Capabilities and Essential Principles for Success

3

Separating AI Myths from Reality

4

Where AI Creates Real Business Value Across Industries

5

Mining Insights from Data's Hidden Depths

6

Building Your AI-Ready Foundation Through Systematic Planning

7

Your Next Move in the Intelligence Game

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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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12
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108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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comments
254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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