
In a world drowning in complexity, MIT's Donald Sull reveals how Netflix, Napoleon, and Tina Fey use simple rules to achieve extraordinary results. What's the one principle Atul Gawande endorses that could transform your decision-making forever?
Feel the book through the author's voice
Turn knowledge into engaging, example-rich insights
Capture key ideas in a flash for fast learning
Enjoy the book in a fun and engaging way
A suicide bomber strikes a mess tent near Baghdad. Within hours, ninety-one wounded soldiers flood into the 67th Combat Support Hospital. Medical staff scramble, performing surgeries in hallways and parking lots. Chaos could have reigned - but it didn't. Instead, medics used a brilliantly simple system: colored tags. Green for walking wounded. Black for those unlikely to survive. Red or yellow for those needing immediate care. This triage approach helped achieve something remarkable: only one in ten wounded American soldiers died in Iraq and Afghanistan, compared to 42 percent during the Revolutionary War. What made the difference wasn't more technology or resources - it was simple rules that cut through chaos and focused attention on what mattered most. These shortcut strategies appear everywhere, from Federal Reserve interest rates to Tina Fey's "30 Rock" production process. They guide presidential drone strike approvals and protect marine ecosystems. Simple rules have become essential for anyone navigating our bewilderingly complex world, offering a counterintuitive truth: sometimes the simplest answer is also the smartest.
Break down key ideas from Simple Rules into bite-sized takeaways to understand how innovative teams create, collaborate, and grow.
Distill Simple Rules into rapid-fire memory cues that highlight Pixar’s principles of candor, teamwork, and creative resilience.

Experience Simple Rules through vivid storytelling that turns Pixar’s innovation lessons into moments you’ll remember and apply.
Ask anything, pick the voice, and co-create insights that truly resonate with you.

From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco

Get the Simple Rules summary as a free PDF or EPUB. Print it or read offline anytime.