
When a penguin colony faces extinction, Kotter's fable reveals transformative 8-step change management that captivated global business leaders. What makes this New York Times bestseller so compelling? Its simple metaphor unlocks organizational adaptation secrets applicable to any crisis - personal or professional.
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Fred is an ordinary penguin living on an iceberg in Antarctica with 267 of his fellow emperor penguins. Nothing about him screams "hero" or "visionary." He's just a bird who happens to be unusually curious about his surroundings. While others focus on the daily routine of fishing and raising chicks, Fred spends time exploring underwater, observing ice formations, and noticing details most penguins ignore. One day, during one of his dives, Fred discovers something terrifying: their iceberg-the only home the colony has ever known-is melting from within. Water-filled cavities riddle the ice, and Fred realizes that when winter comes and these pockets freeze, the expanding ice could shatter their entire world. The colony faces catastrophe, yet convincing 268 comfortable, tradition-bound penguins to abandon their home might prove even more difficult than the physical danger itself.
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