
Discover why economics isn't boring in this bestseller praised by Larry Summers and Milton Friedman. Buchholz brilliantly uses Gilligan's Island to explain complex theories while revealing Marx was "an unkempt slob" and Keynes was nicknamed "Snout" by friends.
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Ever wonder why American conservatives celebrated Reagan's 1980 victory by wearing Adam Smith neckties? The answer reveals how profoundly dead economists continue to influence our lives. These intellectual giants didn't just theorize in ivory towers-they fundamentally transformed how we understand wealth, poverty, and everything between. From Smith's revolutionary insights about free markets to Keynes saving capitalism during the Great Depression, their ideas have lifted billions from poverty and continue shaping decisions that affect us daily. Economic thought isn't just academic debate-it's the invisible architecture of modern life, determining everything from the prices we pay to the jobs we hold. When these dead economists speak, markets still listen.
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