Coffee Lunch Coffee by Alana Muller & Joann Bittel Summary
Overview of Coffee Lunch Coffee
In "Coffee Lunch Coffee," Alana Muller transforms networking from awkward card exchanges into strategic relationship building. Her practical approach - scheduling intentional coffee and lunch meetings - helped her meet 200 people in nine months, and even turned one woman's casual connection into a multi-million dollar business.
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Key takeaways
The Art of Strategic Connection: More Than Just Networking
Imagine walking into a room where everyone could potentially change your life-but only if you know how to truly connect with them. This is the world Alana Muller invites us into with Coffee-Lunch-Coffee. Unlike traditional networking guides that focus on collecting business cards, this approach transforms networking from a dreaded obligation into an energizing practice that builds genuine community. In today's economy, where 36% of Americans participate in freelance work and job security has largely vanished, meaningful professional connections aren't just helpful-they're essential. Research suggests networking influences up to 75% of hiring decisions, with some industries showing even higher percentages. But how do we move beyond superficial interactions to create relationships that truly matter? The Coffee-Lunch-Coffee methodology creates a deliberate rhythm to relationship-building: morning coffee, midday lunch, afternoon coffee. This cadence allows for multiple meaningful connections each day without overwhelming your schedule or energy. When implemented consistently, this approach can transform your professional life-just as it did for Muller when she attended 160 meetings and met 200 new people over nine months, a journey that ultimately led to remarkable opportunities. What makes this different? It's about quality over quantity, with each meeting having a clear purpose and follow-up plan.
Preparing Your Networking Foundation
Making the First Move With Confidence
Crafting Your Professional Identity
Creating Spaces for Meaningful Connection
Developing a Networking Mindset
Building Your Community for Lasting Success
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
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